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PM Modi’s ‘Mann Ki Baat’ Generates ₹34 Crore Revenue: Boosts Grassroots Stories & National Unity

Prime Minister Narendra Modi’s Mann Ki Baat has become a cornerstone of community inspiration and national engagement. Beyond its motivational impact, the program has also proven financially successful, generating over ₹34 crore in revenue since its launch. In a recent Rajya Sabha reply, Dr. L. Murugan, MoS for Information & Broadcasting, highlighted its reach across Akashvani, Doordarshan, and digital platforms, making it a unifying force for grassroots achievers and citizen participation.

How ‘Mann Ki Baat’ Connects & Inspires India
Multi-Platform Broadcast for Maximum Reach
Akashvani Radio Network: Aired live across national and regional stations, ensuring accessibility in rural and urban areas.
Doordarshan TV Channels: Telecast in multiple languages to cater to diverse audiences.
Digital Expansion: YouTube and OTT platforms have amplified engagement, especially among younger demographics.

Grassroots Stories Driving Change
Each episode highlights unsung heroes in fields like:
Education: Innovators transforming rural learning.
Environment: Local champions leading sustainability efforts.
Social Service: Individuals bridging gaps in healthcare and welfare.

Revenue Generation & Transparency
The ₹34 crore revenue reflects the program’s popularity and monetization potential through advertisements and partnerships, reinvested into public broadcasting.

Encouraging Citizen Participation
By showcasing ordinary Indians achieving extraordinary feats, PM Modi motivates listeners to contribute to nation-building, fostering a sense of collective responsibility.

Questions & Answers for Competitive Exams
Q1: How much revenue has ‘Mann Ki Baat’ generated according to the Rajya Sabha reply?
A1: Over ₹34 crore since its inception.
Q2: Which minister provided details about ‘Mann Ki Baat’ in Rajya Sabha?
A2: Dr. L. Murugan, MoS for Information & Broadcasting.
Q3: On which platforms is ‘Mann Ki Baat’ broadcast?
A3: Akashvani radio, Doordarshan TV, YouTube, and OTT platforms.
Q4: What is the primary focus of ‘Mann Ki Baat’ episodes?
A4: Inspiring stories of Indians excelling in education, health, environment, and social service.
Q5: How does ‘Mann Ki Baat’ promote nation-building?
A5: By highlighting grassroots achievers and encouraging citizen participation in developmental initiatives.

Why This Matters for Aspirants
For SSC, UPSC, or PSC exams, understanding Mann Ki Baat’s socio-economic impact demonstrates awareness of government initiatives and media’s role in governance. Stay updated with MyEntrance.in for more mock tests and current affairs quizzes tailored to your exam prep!
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